In Continued Conversation with Liru Chen, Marketing Director at Honeycomb Outdoor…

What does the name Honeycomb Outdoor represent, and how does it reflect your brand’s philosophy?

Our name embodies strength, structure, and harmony with nature—just like a honeycomb. We design durable, functional, and stylish outdoor furniture that blends seamlessly into any space, ensuring longevity and comfort.

What was the first product you designed, and how has your product range evolved since then?

We started with the Edisto Chair, designed for both comfort and durability. Since then, we’ve expanded to include modular seating, chaise lounges and ottoman tables, offering options from affordable styling to high-performance durability.

What advice would you give hotels looking to invest in long-lasting, sustainable outdoor furniture?

Prioritize weather-resistant materials like UV-protected fabrics, rust-proof frames, and modular designs that adapt to changing layouts. Investing in low-maintenance, high-quality furniture ensures long-term value and guest satisfaction.

How do you ensure that your products meet the durability standards required for high-traffic hospitality environments?

We use premium, commercial-grade materials—including mold-resistant cushions, rust-proof aluminum, and UV-tested fabrics. Every product undergoes durability testing to withstand heavy use while remaining easy to maintain.