With over a third of adults struggling to get a good night’s sleep, hotels that prioritise rest are winning higher guest ratings and repeat bookings.
A great night’s sleep has become one of the most powerful drivers of guest satisfaction in the hospitality industry. According to the 2025 ResMed Global Sleep Survey, the average adult enjoys only four nights of quality sleep per week, while 34% struggle to fall or stay asleep. For hotels located in lively city centres or near nightlife hotspots, that statistic represents both a challenge and an opportunity.
That’s where Zello is making a difference.
Zello’s Original White Noise Machine is designed specifically to help guests sleep better by creating a consistent, soothing sound environment that masks disruptive noises, whether it’s traffic from outside, footsteps in the corridor, or the distant buzz of the city that never quite quiets down. The result? Guests drift off faster, stay asleep longer, and wake up refreshed and ready to enjoy their stay.
For hotels, good sleep isn’t just about comfort – it’s about outcomes. Guests who sleep well leave better reviews, spend more on repeat visits, and recommend the property to others. A restful stay directly translates into measurable gains in guest satisfaction scores, reputation, and occupancy.
That’s why leading hotels, including MGM Resorts International’s 5-star Cosmopolitan in Las Vegas, are now introducing Zello to their guest rooms. In a city famous for energy and excitement, Zello helps guests recharge between the action, ensuring that the magic of Las Vegas doesn’t come at the expense of a good night’s rest.
“Sleep is now a key part of the guest experience,” says Dionne, Head of Partnerships at Zello. “Hotels invest heavily in beds, linens, and lighting, but sound is the missing piece. Our technology gives hotels a simple, elegant way to help guests rest better, so they leave feeling cared for and more likely to return.”
